It’s not often a product stops me in my tracks. But I literally stopped, backed up, and had to take a second look at the gigantic tree poster hanging in a booth at a trade show I was at recently. Being that I am a scientifically minded person anyway (heck I work at a science museum… and I use Star Trek quotes frequently…) this evolutionary “tree” fascinated me. As I am looking at it though, this first thing I noticed was – there were no dinosaurs on it. After a moment of confusion I realized, oh! This tree was not of our entire evolutionary history – it was our family tree of existing life!
What a cool concept. The tree starts out with the oldest “still living” organisms and grows over millions of years to show the history of currently living plants & animals – when they evolved, and who they are related to. Beautifully illustrated, the owner of the company devised this idea after visiting a natural history museum & finding no exhibit or product that could show a history of existing life. From her initial drawing, she has created a line of posters, cards, educational giclees & wall murals which are so unique – perfect for the teacher, nature buff, or all around science geek.
Pictured here is a card I picked up that shows a small portion of the tree where you would find the existing flowering plants. The artwork flows from the front to the back of the card and includes a scientific caption describing what you see. What a perfect piece of functional, educational, artwork.
Brand new, Fairhope Graphics from Westtown, Pennsylvania just has a bare bones website. However, check back – they should be launching a fully functional evolutionary experience soon!